Free Bingo has become one of the quickest producing sectors of the online gaming industry but despite this, it has been only recently that many of the UK’s largest gaming companies such as Ladbrokes, William Hill and Paddy Power begin to progress and upgrade it to the same extent as their other games. As the media and gambling industry interested on the higher profile games like Poker, smaller online bingo rooms began to attract significant numbers of mainly female bingo players. One proposal for this phenomenal growth has been the introduction of the smoking ban in the United Kingdom which appears to be the catalyst for many trying bingo online at home rather than playing at their local club.